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#Exhibit of the Month

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The music is recorded on a cylinder with pins. The interior is divided into three compartments: the first contains the crank and the mechanism that operates the cylinder with pins, the second - the cylinder with pins and vibrating lamellae, and the third - two levers for starting and stopping the melody. The cylinder holds seven melodies by W.A. Mozart, which are played through the vibration of steel teeth arranged in a comb, whose tips are adjacent to the cylinder. The lid of the box features floral marquetry on its outer surface. This cultural asset is classified under the "Tezaur" category.

The Story of Musical Boxes

Musical boxes originated in Switzerland at the end of the 18th century. In 1796, watchmaker Antoine Favre-Salomon invented a pocket watch with an incorporated musical mechanism, using the principle of tuned metal lamellae. The invention quickly spread, soon leading to the creation of musical boxes independent of watches.

Initially invented and built for the salon entertainment of the aristocracy, musical boxes quickly evolved, capturing the market and public interest with these entertainment machines. The musical box industry was predominantly centered in Switzerland. Geneva remains the cradle of the musical box, even though the art of crafting these musical wonders spread to other regions of Switzerland - such as Jura, Auberson, and Sainte Croix - and later to other countries, including France, Germany, and Czechoslovakia. Some of the most notable manufacturers of musical boxes include: Mermod Frères, Paillard, Reuge, Thorens, Cuendet, Junod, Nicole Frères, Ducommun-Girod, Brémond, and L'Epee.

The musical box operated on a relatively simple principle: a cylinder with pins (cylindrical pins) would, through rotation, actuate a metal "comb" tuned to specific musical notes, both being concealed from view in one of the box's compartments. By turning the cylinder - with the help of a spring mechanism (similar to that of watches) - the pins would strike the steel "teeth" of the comb, causing them to vibrate and produce different musical notes. A musical box could have a limited number of melodies "programmed" onto the cylinder - from 4 to 12.

Over time, the cylinders were replaced with interchangeable metal discs. Based on this operating principle, large musical boxes emerged in cafés and taverns, which could be activated by inserting a coin, allowing users to select their preferred disc.

Besides the ingenious mechanism, musical boxes also stood out for the artistry of their exterior decorations, featuring materials such as precious woods, mother-of-pearl, ivory, and metal.

The decline of musical boxes began with the invention of the phonograph (1877) and the gramophone (1887). Production continued for a while, but by the early 20th century, most renowned companies had abandoned the business and started manufacturing other mechanical musical instruments.

Virtual Tour


Publications Journal „Tyragetia"   vol. V [XX], nr. 2


Advertisements of trading houses and shops in the Bessarabian press (the late 19th - early 20th centuries)
ISSN 1857-0240
E-ISSN 2537-6330

Advertisements of trading houses and shops in the Bessarabian press (the late 19th - early 20th centuries)

Tyragetia, serie nouă, vol. V [XX], nr. 2, Istorie. Muzeologie

Among the many advertisements in Bessarabian periodicals the messages with socio-economic content occupied a special place. This paper offers its readers a wide range of advertising messages related to trade. It aims to identify and evaluate the content and form of “commercial” advertisements, to define their role and place on the pages of newspapers and other periodicals in the historical period under review. Due to the wide distribution and wide range of readers periodicals ranked first among other means of advertising. Advertising is a good way to inform and persuade consumers in order to create a preference or to motivate them to consume a particular product. Bessarabian merchants who posted their advertisements in newspapers, magazines, and other publications were also convinced in this. The number of such advertising messages is impressive. Their classification by content allows us to determine the level of trade in Bessarabia where at that time there was a large network of stores specializing in the sale of goods and products of Russian and foreign factories. At the same time, we find that in the Bessarabian trade there were operated such commercial structures as trading houses established under contract to carry out a successful trade.

List of illustrations:

1. Ad unit of the “G. Kogan and Son” Trading House published in the newspaper “Бессарабская жизнь”, No.257, December 5, 1914.
2. Advertisement of the department store of the „Barbalat and Co” Trading House published in the newspaper “Бессарабская жизнь”, No.265, December 14, 1914.
3. Ad unit of B. Davidov’s hat shop published in the magazine “Наше объединение”, No.26, June 26, 1911.
4. Advertisement of О.P. Vorob’yov’s weapon store published in the magazine “Наше объединение”, No.26, June 26, 1911.
5. Ad unit of K.M. Yakovenko’s shoe store published in the newspaper “Друг”, No.204, August 21, 1909.
6. Advertisement of I.A. Belotserkovsky’s fur shop published in the newspaper “Бессарабская жизнь”, No.260, December 9, 1914.
7. Ad unit of A.N. Nemirovsky’s watch shop published in the newspaper “Друг”, No.15, January 19, 1914.
8. Advertisement of Kuzma brothers’ haberdashery published in the newspaper “Друг”, No.225, October 10, 1910.
9. Ad unit of Barbalat’s department store published in the newspaper “Друг”, No.29, February 5, 1914.
10. Advertisement of the pianos and gramophones store of F.F. Kapras published in the newspaper “Друг”, No.180, July 19, 1909.
11. Ad unit of V.I. Vorob’yov’s music store published in the newspaper “Друг”, No.188, July 30, 1909.
12. Advertisement of the “Tertus” tea shop published in the newspaper “Друг”, No.212, September 1, 1909.
13. Ad unit of E. Taser musical instruments store published in the newspaper “Друг”, No.17, January 21, 1914.
14. Advertisement of M. Syromyatnikov’s manufactory store published in the newspaper “Друг”, No.51, March 2, 1914.
15. Ad unit of M. Vivodtsev’s shoe store published in the newspaper “Бессарабская жизнь”, No.79, April 5, 1907.
16. Advertisement of the shop of K.D. Pupko , a representative of “J. Blok” Society, published in the newspaper “Бессарабская жизнь”, No.56, March 4, 1906.
17. Advertisement of K. Sehter’s bookstore published in the newspaper “Бессарабская жизнь”, No.211, August 17, 1905.
18. Ad unit of a store of the “Singer “Company published in the newspaper “Бессарабская жизнь”, No.222, August
28, 1905.
19. Advertisement of bookstores of the “K. Sehter and Co” Trading House published in the newspaper “Друг”, No.33, February 9, 1914.
20. Advertisement of B.V. Belousov’s music store published in the newspaper “Друг”, No.29, February 5, 1914.
21. Advertisement of S.M. Ol’shanetsky’s linen and trousseau shop published in the newspaper “Друг”, No.54, March 5, 1914.
22. Ad unit of I.A. Lapshuk’s shoe store published in the newspaper “Друг”, No.246, October 14, 1909
23. Advertisement of a manufactory store of the “Kogan and Son” Trading House published in the magazine “Кишиневские епархиальные ведомости”, No.4, February 15, 1904.
24. Ad unit of M. Vivodtsev’s shoe store published in “Бессарабский юбилейнный сельскохозяйственный календарь”, 1912.
25. Ad unit of M.A. Portnoi tobacco shop published in “Бессарабский юбилейнный сельскохозяйственный календарь”, 1912.
26. Advertisement of M. Syromyatnikov’s manufactory store published in “Бессарабский юбилейнный сельскохозяйственный календарь”, 1912.
27. Ad unit of “Sor, Rozenfeld și Seinberg” Trading House published in “Бессарабский юбилейнный сельскохозяйственный календарь”, 1912.
28. Advertisement of I.A. Lapshuk’s shoe store published in “Бессарабский юбилейнный сельскохозяйственный календарь”, 1912.
29. Advertisement of B. Kaushansky’s store of furniture and mirrors published in „Иллюстрированный адрес-календарь Бессарабской губернии на 1913”, 1912.

Vera Serjant
Petru Ungurean – an outstanding figure in the field of viticulture and winemaking (on the collections of the National Museum of History of Moldova)
Tyragetia, serie nouă, vol. XV [XXX], nr. 2, Istorie. Muzeologie
Vera Serjant
Newspaper "Novaya Gazeta" and its role in the development of advertising in Bessarabia
Tyragetia, serie nouă, vol. VI [XXI], nr. 2, Istorie. Muzeologie
Vera Serjant
Advertising factories, plants and warehouses in Bessarabian press (end of 19th - beginning of 20th centuries)
Tyragetia, serie nouă, vol. IV [XIX], nr. 2, Istorie. Muzeologie
Vera Serjant
First “advertisements” in the Bessarabian press (1854-1899)
Tyragetia, serie nouă, vol. II [XVII], nr. 2, Istorie. Muzeologie
Vera Serjant
Materials related to the elite of the nobility of Bessarabia – the families of Cantacuzin and Krupensky in the collections of the National Museum of the History of Moldova
Tyragetia, serie nouă, vol. XI [XXVI], nr. 2, Istorie. Muzeologie



 

 

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Bessarabia and MASSR between the Two World Wars
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Time of Reforms and their Consequences
Abolition of Autonomy. Bessarabia – a New Tsarist Colony
Period of Relative Autonomy of Bessarabia within the Russian Empire
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Formation of Independent Medieval State of Moldova
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#Exhibit of the Month

The music is recorded on a cylinder with pins. The interior is divided into three compartments: the first contains the crank and the mechanism that operates the cylinder with pins, the second - the cylinder with pins and vibrating lamellae, and the third - two levers for starting and stopping the melody...

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The National Museum of History of Moldova takes place among the most significant museum institutions of the Republic of Moldova, in terms of both its collection and scientific reputation.
©2006-2024 National Museum of History of Moldova
Visit museum 31 August 1989 St., 121 A, MD 2012, Chisinau, Republic of Moldova
Phones:
Secretariat: +373 (22) 24-43-25
Department of Public Relations and Museum Education: +373 (22) 24-04-26
Fax: +373 (22) 24-43-69
E-mail: office@nationalmuseum.md
Technical Support: info@nationalmuseum.md
Web site administration and maintenance: Andrei EMILCIUC

 



The National Museum of History of Moldova takes place among the most significant museum institutions of the Republic of Moldova, in terms of both its collection and scientific reputation.
©2006-2024 National Museum of History of Moldova
Visit museum 31 August 1989 St., 121 A, MD 2012, Chisinau, Republic of Moldova
Phones:
Secretariat: +373 (22) 24-43-25
Department of Public Relations and Museum Education: +373 (22) 24-04-26
Fax: +373 (22) 24-43-69
E-mail: office@nationalmuseum.md
Technical Support: info@nationalmuseum.md
Web site administration and maintenance: Andrei EMILCIUC

menu
The National Museum of History of Moldova takes place among the most significant museum institutions of the Republic of Moldova, in terms of both its collection and scientific reputation.
©2006-2024 National Museum of History of Moldova
Visit museum 31 August 1989 St., 121 A, MD 2012, Chisinau, Republic of Moldova
Phones:
Secretariat: +373 (22) 24-43-25
Department of Public Relations and Museum Education: +373 (22) 24-04-26
Fax: +373 (22) 24-43-69
E-mail: office@nationalmuseum.md
Technical Support: info@nationalmuseum.md
Web site administration and maintenance: Andrei EMILCIUC