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National Museum of History of Moldova

Publications Journal „Tyragetia"   vol. II [XVII], nr. 2

First “advertisements” in the Bessarabian press (1854-1899)
ISSN 1857-0240
E-ISSN 2537-6330

First “advertisements” in the Bessarabian press (1854-1899)

Tyragetia, serie nouă, vol. II [XVII], nr. 2, Istorie. Muzeologie

This article deals with advertising history in Bessarabia of 19th – beginning of 20th centuries. Advertising has existed for a long time and has become a part of our lives. First periodical advertising had a large format and mainly contained informational-propaganda materials, such as different decrees, laws and other administrative documents.

As the economy expanded at the end of 19th c. and foreign suppliers appeared on the Bessarabian market advertising became commercial. Newspapers, magazines, address calendars, catalogues included ads for drapery, grocery and services published in Russian. The purpose of this work is to reveal historic and documental nature of commercial advertising.



Independent Moldova
Moldavian Soviet Socialist Republic
Bessarabia and MASSR between the Two World Wars
Bessarabia and Moldavian Autonomous Soviet Socialist Republic in the Period between the Two World Wars
Revival of National Movement
Time of Reforms and their Consequences
Abolition of Autonomy. Bessarabia – a New Tsarist Colony
Period of Relative Autonomy of Bessarabia within the Russian Empire
Phanariot Regime
Golden Age of the Romanian Culture
Struggle for Maintaining of Independence of Moldova
Formation of Independent Medieval State of Moldova
Era of the
Great Nomad Migrations
Early Middle Ages
Iron Age and Antiquity
Bronze Age
Aeneolithic Age
Neolithic Age
Palaeolithic Age


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